About:
MOON ist a cosmetic line based in Russia. Gold peptides are added into the products which develop collagen, elastic fibers and hyaluronic acid, and further moisturize the skin, so to tighten the sagging skin. Using a serum or moisturizer that contains peptides can lead to firmer, younger-looking skin, and maybe even fewer breakouts. The target group of this product are women over forty.
Services:
Logo Design
Package Design
Colours
Soap packaging design and pattern
Package design
Logo and the description for the day care products are printed on a white background. Dark blue background is suitable for evening care products.
Logo includes the colour gold which is giving a sense of premium quality and exclusivity.
For the main text I choosed a dark blue color - a color associated with honesty, sincerity, purity, silence. However, the main associations are the earth, water, sky, peace, ice, that ideally match the brand name.
Sample set design
Bottle and business card design
Bottle design
